The art of selling to the Affluent Chinese requires a blend of expertise, imagination, method,
inventiveness, finesse, and focus.
We are the only consultancy firm that specializes in helping organizations and sales professionals to
improve their ability to attract, sell and retain high net-worth individuals from China.
As an Affluent Chinese himself, Dan Lok is one of the highest-paid and most-in-demand consultants on marketing and selling to high net-worth individuals from China. Having grown up in North America, Dan understands both culture in a refreshingly clear way.
Not only he’s built several multi-million dollar businesses himself in North America, he has facilitated deals worth tens of millions of dollars between China, Canada and the United States.
Dan believes complexity is the enemy of execution. He presents no-nonsense, down-in-the-trenches sales strategies that work in the real world of business.
His unique methodology is applicable to any organization looking to improve their success in attracting and closing Affluent Chinese buyers.
Dan knows exactly how the Affluent Chinese make major purchase decisions, their likes and dislikes, and the do’s and don’ts. He knows what is required to become a rainmaker within the world of Affluent Chinese.
Creating a marketing strategy for social media can appear like a daunting and confusing task, considering the amount of platforms currently available.
Western social media goliaths like Facebook, Twitter, Instagram, Pinterest, and Snapchat are all used by different people of different ages, at different times of the day, at different frequencies and for different reasons.
All of this can seem overwhelming for SME’s, however WeChat marketing strategies can simplify this process and here’s why.
Unlike Western social media, WeChat is China’s most popular social media network with over 700 million active users compared to its nearest competitor Weibo which has approximately 150 million active users.
WeChat is also by far the most comprehensive social media network on the planet and encompasses several different functionalities making it China’s go-to app and social media network, unlike its Western counterparts.
WeChat marketing strategies are extremely powerful and effective marketing communications tools, and if used correctly can make your brand instantly visible across China. However, those unfamiliar with WeChat’s marketing strategy and WECHAT BUSINESS principles will inevitably struggle to make waves. That’s why we’re here, we offer clients professional guidance and knowledge as well as experienced know-how in executing the perfect WeChat marketing strategy for your brand.
If you’re interested in developing a WeChat presence and tapping into a 700 million consumer market, claim your spot here.